E-Commerce Certification for Startups

E-Commerce Certification for Startups

Course requirements

The basic requirements are a computer/laptop and a high speed Internet connection.

You do not need any knowledge or experience of online selling but a passion to start your e-commerce business.

Who Can apply for this course ?

This course suits entrepreneurs who want to learn about the e-commerce industry. 

Course Curriculum

  • 1. Introduction of “E-Commerce Fundaments” Slides
  • 2. What is E-Commerce
  • 3. Types of E-Commerce
  • 4. History of E-Commerce
  • 5. Understanding Online Shopping
  • 6. How Buyers Behave in Digital World
  • 7. Payment Methods
  • 8. Product Delivery
  • 9. E-Commerce Shopping Cart
  • 10. E-Commerce Store Design
  • 11. Market Share E-Commerce Vs Traditional Commerce
  • 12. E-Commerce Store Advantage
  • 13. E-Commerce Store Disadvantage
  • How to start your own E-Commerce Business

  • 15. Profitable product Selection
  • 16. Sell Products that you have knowledge about
  • 17. E-Commerce Category Research
  • 18. Find and Solve problems
  • 19. E-Commerce marketplace Data Research
  • 20. Analyze E-Commerce Market Opportunities
  • 21. Keyword Analysis
  • 22. Facebook Ad Analysis
  • 23. Industry Insights
  • 24. Search Engine Trends
  • 25. Target Customer Identification
  • 26.Persona Study for E-Commerce Store
  • 27. Estimating Life-time Value of a Customer
  • 28. E-Commerce Idea Validation
  • 29. Selling Products in Person
  • 30. Sell in Marketplaces
  • 31. Start a crowdfunding campaign
  • 32. Product offer Sales Page
  • 33. E-Commerce Test Store Setup
  • 34. E-Commerce Brand & Product Positioning
  • 36. Positioning your Product in a new ecommerce category
  • 37. Positioning in a Niche
  • 38. Product
  • 39. Product Weight & Size
  • 40. Fragile Products
  • 41. Seasonal Products
  • 42. Product Availability
  • 43. Restriction & Regulation on Products
  • 44. Cost of Shipping / Delivery
  • 45. Pricing your Products
  • 46. Cost Calculation
  • 47. Competitors Price Lookup
  • 48. MRP For Reference
  • 49. Keystone pricing
  • 50. A/B Testing the Price
  • 51. Technical Work
  • 52. Acquiring a domain Name
  • 53. Content Management System
  • 54. Hosting your E-Commerce Store
  • 55. SSL Security Certification for E-Commerce
  • 56. Payment Gateway For your E-Commerce Store
  • 57. Digital Marketing for your E-Commerce Store
  • Introduction – Fundamentals of Digital Marketing
  • Unit 1 – Why we made this course
  • Unit 2 – Who should we learn this course
  • Unit 3 – How you should complete this course
  • Introduction – How to Focus on Every step of your Customers
  • Unit 1 – Make your Customers as your Marketers
  • Unit 2 – Learn your Customers Buying path
  • Unit 3 – How to Develop Persona of your Customers
  • Unit 4 – How to Create a Conversion Funnel for your E Commerce store
  • Unit 5 – How to make best use of Digital marketing
  • eBook 1 : Calculating Website Conversion Rate
  • eBook 2 : Driving Traffic to website
  • eBook 3 : Understanding how customers notice your website
  • Introduction – Numbers matter in Digital marketing, Think as CEO’s thinks
  • Unit 1 – What is the Value of Time?
  • Unit 2 – Core Digital marketing Goals
  • Unit 3 – Questionnaire for Digital marketing Framework Development
  • Unit 4 – Connecting Dots by learning Consumer Purchase cycle
  • Unit 5 – Summary of this Chapter
  • eBook 1 : Writing Reviews
  • eBook 2 : Becoming a Community Leader
  • eBook 3 : Writing Articles
  • Introduction – Story telling for Digital Brand Awareness
  • Unit 1 – What is Brand story telling
  • Unit 2 – Stop being a Marketer Now
  • Unit 3 – Get into Real Conversation
  • Unit 4 – Create your Company’s Message Architecture
  • Unit 5 – Unified Brand Positioning of your Offline and Online Pressure
  • Unit 6 – Learn how to Choose Smart words
  • Unit 7 – Summary of this Chapter
  • eBook 1 : Developing a Marketing Strategy
  • eBook 2 : Reeling In Customers with Newsletters
  • eBook 3 : Automating Your Routine Tasks
  • eBook 4 : Searching for Traffic with Search Engine Advertising
  • eBook 5 : Marketing Your Company Offline
  • Introduction – Digital Marketing Tools for Startup Business
  • Unit 1 – Email Marketing Tool
  • Unit 2 – Marketing Automation Tool
  • Unit 3 – Project and Task management tool
  • Unit 4 – Social Media management tool
  • Unit 5 – Analytics tool
  • Unit 6 – Audience Engagement tool
  • Unit 7 – Search Engine Optimisation tool
  • Unit 8 – Competitor Research tool
  • Unit 9 – Summary of this Chapter
  • eBook 1 : Providing your own content on your site
  • eBook 2 : Anticipating Customer Needs
  • eBook 3 : Organizing a Buyer-Friendly Site
  • eBook 4 : Keeping Your Shopping Cart Simple
  • eBook 5 : Avoiding Assumptions about Your Customers
  • eBook 6 : Encouraging Viewers to Buy
  • Assignment
  • Introduction – How to keep your Company in Market Trend
  • Unit 1 – How to use RSS Content Aggregator
  • Unit 2 – How to Discover Industry Updates
  • Unit 3 – How to Monitor a Brand’s Search Trend
  • Unit 4 – How to Use Content Explorer Tool
  • Unit 5 – How to use Question Answer Sites for Digital marketing
  • Unit 6 – How Content Flipping helps in Digital marketing
  • Unit 7 – How to use Social media listening Effectively
  • Unit 8 – Summary of this Chapter
  • eBook 1 : Tracking Trends
  • eBook 2 : Measuring Web Site Traffic
  • eBook 3 : Getting to know your customer really well
  • eBook 4 : Using Your Data to Understand Your Business
  • September 1st Payout Update
  • ATES Curriculum
  • Shipping Settings
  • MRP Maximum Retail Price
  • Seller University videos
  • Title Maker Steps
  • Standard Template
  • Brand Registry document
  • Title Maker – ALL – Updated – V2.2
  • Download Standard Templates List
  • Distributor Payout_Brand List
  • IIEC ATES Verification
  • Bank Account Verification
  • Chapter 1 : Unit 1 : ATES Program Introduction
  • Chapter 1 : Unit 2: New Seller Launch payouts
  • Chapter 1 : Unit 3: Seller Services Payout
  • Chapter 1 : Unit 4: Support from Amazon
  • Chapter 1 : Unit 5: ATES FAQs
  • Chapter 2 : Unit 1: ATES Profile
  • Chapter 2 : Unit 2: Sales Pitch
  • Chapter 2 : Unit 3: Service Pitch
  • Chapter 3 : Unit 1 : Seller Acquisition Process
  • Chapter 4 : Unit 1: Seller Registration Process – ATES Specific
  • Chapter 5 : Unit 1 : Enetring Seller account details
  • Chapter 6 : Unit 1 : Updating Your Information And Policies
  • Chapter 6 : Unit 2: Types of Shipping
  • Chapter 7 : Unit 1: Seller Launch Criteria
  • Chapter 7 : Unit 2 : Shipping Settings Overview
  • Chapter 8 : Unit 1 : Product Restrictions
  • Chapter 9 : Unit 1: Understanding Barcodes
  • Chapter 10 : Unit 1: Product Listing Basics
  • Chapter 10 : Unit 2: Product and Listing Information
  • Chapter 10 : Unit 3: How to prepare?
  • Chapter 10 : Unit 4 : Bulk Product Listing Basics
  • Chapter 10 : Unit 5: What do the tabs mean in flat file?
  • Chapter 10 : Unit 6: How to upload images – for Flatfile
  • Chapter 10 : Unit 7: Creating Parent and Child Variations
  • Chapter 10 : Unit 8: Uploading the flat file
  • Chapter 10 : Unit 9: Quality requirements
  • Chapter 10 : Unit 10: Sanity Check
  • Chapter 10 : Unit 12: Bulk Product Listing
  • Chapter 10 : Unit 13: Style Guidelines
  • Chapter 10 : Unit 14: Browse Tree Guide
  • Chapter 10 : Unit 15: Product display and features
  • Chapter 11 : Unit 1 : Product And Listing Information
  • Chapter 11 : Unit 2 : How To Add A New Product On Amazon
  • Chapter 11 : Unit 3 : How To Add A Product Which Already Exists on Amazon
  • Chapter 11 : Unit 4 : How To Use A Listing Loader Template
  • Chapter 11 : Unit 5 : Understanding The Product Detail Page
  • Chapter 11 : Unit 6 : UPC Exemption and Brand Registry process
  • Chapter 11 : Unit 7: UPC/EAN Exemptions Flow
  • Chapter 11 : Unit 8 : Product Display And Features On Amazon
  • Chapter 12 : Unit 1 : GTIN (UPC/EAN/ISBN) Exemption Process
  • Chapter 12 : Unit 2: Inventory Updates
  • Chapter 12 : Unit 3: Price and Quantity updates
  • Chapter 12 : Unit 4 : Health & Personal Care
  • Chapter 12: Unit 5 : Grocery & Gourmet
  • Chapter 12 : Unit 6 : Watches
  • Chapter 12 : Unit 7 : Overview of GST
  • Chapter 12 : Unit 8 : Product Tax Code [ PTC ]
  • Chapter 12 : Unit 9 : Harmonized System Nomenclature
  • Chapter 12 : Unit 10 : E-Way Bill
  • Chapter 12 : Unit 11 : Updating GST Details
  • Chapter 12 : Unit 12 : Getting GST Provisional ID
  • Chapter 12 : Unit 13 : Register for GST
  • Chapter 13 : Unit 2: Promotions types
  • Chapter 13 : Unit 3: How to Create Promotions?
  • Chapter 14 : Unit 1 : Order Management Pointers
  • Chapter 14 : Unit 2 : Managing Self Ship Orders
  • Chapter 15 : Unit 1 : How To Process Easy Ship Orders
  • Chapter 15 : Unit 2 : Manage Orders – Shipping
  • Chapter 15 : Unit 3 : Buyer Initiated Order Cancellations
  • Chapter 15 : Unit 4 : Amazon Branded Packaging Material
  • Chapter 15 : Unit 5: Returns and Refunds Basics
  • Chapter 15 : Unit 6: FAQs
  • Chapter 16 : Unit 1 : Manage Returns
  • Chapter 16 : Unit 2 : Refund Orders
  • Chapter 16 : Unit 3 : Understanding A to Z Guarantee Claims
  • Chapter 16 : Unit 4: FAQs
  • Chapter 17 : Unit 1 : A to Z Guarantee Claims
  • Chapter 17 : Unit 2 : Seller Performance Parameters
  • Chapter 17 : Unit 3 : Understanding Seller Suspension
  • Chapter 17 : Unit 4: Seller Reinstatement Basics
  • Chapter 18 : Unit 1 : Auto Cancellations
  • Chapter 18 : Unit 2 : Seller Initiated Order Cancellations
  • Chapter 18 : Unit 3 : Avoid Amazon.in Seller Account Suspension
  • Chapter 18 : Unit 4 : Brand Infringement
  • Chapter 18 : Unit 5 : Contact Response Time
  • Chapter 18 : Unit 6 : Actions To Be Taken In The Event Of A Warning Notification or Temporary Hold On Sales
  • Chapter 18 : Unit 7 : How To Write A Plan Of Action
  • Chapter 18 : Unit 8: Important Reports on Seller Central
  • Chapter 18 : Unit 9 : Other Important Reports
  • Chapter 18 : Unit 10 : Inventory Reports
  • Chapter 18 : Unit 11 : Payment Reports
  • Chapter 19 : Unit 1 : Reports On Seller Central
  • Chapter 19 : Unit 2 : Business Analytics – Inventory Reports
  • Chapter 19 : Unit 3 : Track Payments – View My Payments Reports
  • Certification Exam

FAQ's

The course access is granted for lifetime , however you can finish the course in 1 month time.

Whenever we update the course, you will receive a notification in your registered email id and the update will be available in your course dashboard.

Yes, the fee can be paid in EMI upto 24 months with few credit cards.

We do not offer refund after you get the course access in your course dashboard.

Mentorship By

Indian Institute of <br>E-Commmerce

Indian Institute of
E-Commmerce

Self Paced

₹4,720

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